Exhibitions are a powerful marketing tool that enables companies to showcase their products, services, new ideas, and receive recognition for their brand in the industry. The fact that an exhibition is held face-to-face brings an added value that is unmatchable to online advertising. There is a greater chance of creating meaningful connections with other businesses in your field, advertising your product to a broader crowd, and benefiting from globalizing your brand.
The pandemic had created a significant change in the food tech industry. There has been a change in the way customers shop and eat, with health and safety concerns increasing the demand for online ordering, pick-up, and delivery options. Naturally, those changes greatly impacted food providers that had to catch up to the new demands. Thanks to the vaccines and the lifted flight ban in most countries, exhibitions are accessible again after more than a year long unavailability. Now is the time to participate in exhibitions and conferences worldwide, catch up with new trends in the industry, and claim your spot as a leading brand. In this article, we gathered the most important exhibitions in the field of food tech taking place in America, China, and Europe.
Exhibitions in America:
- Future Food-Tech New York 2022-
Location: New York
Date: June 21-22, 2022
About the event: Focusing on three key pillars: plant-based, cell-based, and microbial fermentation, the summit brings together CPG leaders, entrepreneurs, investors, ingredient developers, retailers, and food service providers to unpack the possibilities of these technologies and create unified approaches to scaling the next generation of novel proteins. From ingredient discovery and product formulation to regulation, communication, and commercialization, conversations will explore all facets of alternative proteins and provide a comprehensive overview of key players, markets, and solutions.
- Future Food-Tech San Francisco 2022-
Location: San Francisco, California
Date: March 24-25, 2022
About the event: Launched in 2015, Future Food-Tech takes place in London, New York, and San Francisco, forming Rethink Agri-Food Innovation Week alongside the World Agri-Tech Innovation Summits. Future Food-Tech brings together international entrepreneurs, investors, and major food brands to explore the latest opportunities in supply chain traceability, nutrition and health, and alternative proteins in the food-tech space. The in-person events are fully live-streamed via our interactive virtual summit platform to maximize connections and accessibility among our global audience.
- Food Processing Expo 2022-
Location: Sacramento, California
Date: February 15-16, 2022
About the event: The Expo is the largest event of its kind in the state, bringing together thousands of food processors and allied industry members, many of whom make this dynamic Expo a must-attend event every year! In addition to the expansive trade show floor, multiple educational sessions focusing on current industry issues feature top-notch experts in their field.
- Food Service Technology Pavilion-
Location: New York
Date: January 16-18, 2022
About the event: The food and beverage industry has seen tremendous change over the past two years. From reinventing old ideas to finding new sources of innovation and everything in between, the industry has seen it all regarding technology usage and adoption. In this session, our speakers will discuss the primary focus areas in food and beverage technology, including effectively incorporating technology into your business.
- FNCE – Food & Nutrition Conference & Expo-
Location: Orlando, Florida
Date: October 8-11, 2022
About the event: Each fall, the Academy of Nutrition and Dietetics sponsors the world’s largest meeting of food, nutrition, and dietetics experts to address critical issues affecting the health of individuals and communities throughout the country and around the world.
Exhibitions in China:
- SIAL China-
Date: May 18-20, 2022
About the event: SIAL Shanghai has a history of 22 years since its first exhibition in China in 2000. It is now Asia’s largest food and beverage innovation exhibition, covering 15 categories: meat, dairy products, agricultural products, beverages, sweets, snacks, grocery foods, canned foods, frozen foods, convenience foods, fruits and vegetables, condiments, aquatic products, organic foods, and health foods.
- ANUFOOD China 2022-
Date: April 20-22, 2022
About the event: This exhibition benefited from the expertise and resources from the world-renowned Anuga in Cologne, Germany, the leading international food & beverage event in Southern China (the fastest-growing market in China) both influence and scale. The exhibits cover the following: meat, dairy, fine food, seafood, organic, coffee & tea, sweets & snacks, drinks (alcohol & non-alcohol), food tech, and food service.
- Hi & Fi Asia-China-
Date: June 22-24, 2022
About the event: This will be the 24th time this exhibition to be held. It combines five shows: Hi & Fi Asia-China, HNC, ProPak China & FoodPack, and Starch Expo, covering health ingredients, food ingredients, nutraceuticals, natural ingredients, starch ingredients, and packaging and processing solutions.
- China Catering Expo 2022 (CIE)-
Date: May 31st – June 2nd, 2022
About the event: This will be the 7th time this exhibition to be held. The exhibits cover six major categories of the catering industry, including new food materials and condiments, central kitchen and integration, food packaging technology and materials, refrigeration and cold chain logistics, new catering retail, and restaurant chain alliance.
- The 30th China International Health Industry Expo (CIHIE)-
Date: April 8-10, 2022
About the event: CIHIE was first held in 2004. The one in the spring of 2022 will be its 30th. The exhibition covers nutritional health food and traditional Chinese medicine, organic green food, high-end edible oil, high-end drinking water, functional water machine, imported food, healthy air purifier, family medicine, intelligent medicine and wearable equipment, elderly rehabilitation, and nursing aides, and health production.
- China Brew China Beverage 2022-
Date: October 12-15, 2022
About the event: CBB has a history of 20 years. It is now Asia’s most prominent beverage exhibition, covering the whole process chain of the beverage industry and processing technology and equipment.
Exhibitions in Europe:
- European Food & Beverage Plastic Packaging Summit-
Location: Brussels, Belgium
Date: February 16-17, 2022
About the event: Returning for its 6th edition, which will take place on the 16th and 17th of February 2022, the focus will be on the industry’s increasing challenge for innovation toward a sustainable future, looking at the best strategies for sustainable packaging, including recyclability and packaging performance.
- IFE Manufacturing Solutions-
Location: London, UK
Date: February 28th – March 2nd, 2022
About the event: IFE Manufacturing Solutions provides an unrivaled opportunity for food & drink brands to differentiate their company’s offering, be it their bottles, branding, or take-out boxes, by finding the latest innovations in packaging, processing, and printing all in one place.
- Future Food-Tech-
Location: London, UK
Date: September 22-23, 2022
About the event: Join 500+ C-Suite food brand executives, investors, and entrepreneurs from around the globe working together to scale solutions in health, nutrition, and alternative proteins.
As mentioned above, an exhibition has many incredible benefits that can truly make an impactful change to a company for the better. However, it is essential to clarify that participating in such an event is not easy. It takes a lot of effort and money, especially if you want your stand to make a lasting impression next to all the others. We at Xinergy Global have the required experience and tools to make the experience a much easier ordeal.
Our services include, but are not limited to:
- Setting up your stand.
- Representing your company.
- Taking care of every detail regarding your participation so that you can make the most out of every trade show.
Please contact us for more detailed information.