Xinergy’s product localization plan is essential to companies looking to successfully transition their brand into a foreign market, specifically the Chinese market. Xinergy Global offers various product localization plans tailored to our client’s specific branding needs. A comprehensive product localization plan will cover corporate registration of a company’s intellectual property, choosing the right brand name blog
choose brand name, creating relationships with vendors or consumers, and more.
It is essential that the plan is based on experience and in-depth research into the market so that the products or services being offered are tailored as best as possible to the local consumers. In a country as unique as China, conforming to their unique cultural norms and expectations is an integral component of successful product localization.